SOPAN LAXMAN
Contact at Phone : +91-9657747639
E mail : crdnet@gmail.com
Sales & Marketing Professional | Technical Sales| Application Engineering
Proven success in Sales, Marketing & Application Engineering across various electrical/mechanical
Career Summary
- Accomplished professional offering a career of nearly 14 years in driving business operations as well as achieving year on year growth in business and revenue targets across assignments
- Directed pre-sales / post-sales process by providing business strategy and technical expertise to sales in selecting, implementing and developing competitive product and services applications and solutions
- Led the direct negotiation process, compiled technical information, prepared the proposal as per customer’s specification/requirements and continued to drive excellence and efficiency in the tendering process across various industries for pumps/motors.
- Mapping requirements and providing best solutions involving evaluation and definition of scope of project and finalisation of project requirements
- Combined multi-disciplinary experience with the hands-on approach in charting out business strategies and contributing towards enhancing business volumes & growth and achieving profitability norms
Consistent track record of delivering results and building winning teams
Critical Strengths & Competencies
- Market Intelligence
- Project Sales, Marketing
- New Business Development
- Territory Revenue Maximization
- New Product Launch & Promotion
- Technical Support
- Pre-Sales and After-Sales Service
- Key Account Management
- Team Management
Isovolta India Pvt. Ltd./Sahney Kirkwood Pvt. Ltd
- Introduced new customers for electrical insulations Paper wrappers/kits for LT Motors segment in multiple localities like CRI Pump, LEDL, Stark Motors, AQUA Flow in Coimbatore, ABB, TECO, ELCEN Vadodara, Shakti Pumps Indore, Bharat Bijlee Thane, with a revenue of INR 2 Cr/year
- Introduced new insulation products for HT Motors and Generators segments for OEs and rewinders
- Introduced new clients (OEs) for Insulation material like ABB Ltd., Jyoti Ltd. Vadodara, Bharat Bijlee, Thane, Kirloskar Electric Hubli, TMEIC Bangalore, WEG Hosur, with an INR of 3 Cr/year
- Major clients in Rewinders segment for insulation material like Coral Coils Erode, Indian Engineering Vadodara, Paramount Nagpur, Saini Heavy Electric, DOL, TESLA, Evans Thane Mumbai, Singh & Singh Electric Jabalpur with an INR of 2 Cr/year
- Major clients in Transformer segments for Insulation like ABB, Voltamp, Alstom T &D, Schneider, Kirlosker, Raychem, DTPL, Transformer & Rectifier India with INR of 3 Cr/Year
- Introduced new customers for Insulation in Switchgears & Drives Industries like ABB, Crompton Greaves, CG Lucy, MSS India, EPCOS, Siemens, Polycab, Schneider electric etc. with a revenue of INR 4 Cr/Year
TECO Middle East Electrical & Machinery Co. Ltd.
Provided techno commercial support to major clients (OEMs and Distributors) in Middle East Region
Maintained 95% response time for quoting activity with 98% quotation accuracy
Maintained average order input per month $50K to $200K USD (Annual Target $6M USD
NIDEC Motor Corp. (Formerly Emerson Motor Company-US Motors Brand) / Emerson Innovation Center
Prepared techno commercial quotation (proposals) for over 100 customers worldwide (Middle East, US, Canada, Asia, Africa etc.)
Maintained 95% response time for quotation activity
Achieved 99.3% quotation accuracy
Improved the quote to order conversion from 15% to 40%
Average order input per month $200K to 300K USD.
Marathon Electric (I) Pvt. Ltd.
Independently outsourced LT motors quality & customer complaints
Reduced:
o Customer complaints from 15% to 6%
o Visual errors & defects to zero
Introduced two service centers in Surat & Ahmedabad (Gujarat)
Implemented new testing methods/check points at supplier end to reduce rejections.
Danaher Motion (I) Pvt. Ltd.
Improved:
o Material yield over 97% and supplier yield improved over 92%
o Line rolled throughput yield improved from 70% to 90%
Reduced:
o External DPM from over 40K to 5K
o Line scrap with respect to material cost from 10% to 2%, with the help of process modification, Poka-Yoke, Kaizen, TPM, and Lean
Duroshox Pvt. Ltd.
Reduced:
o NVA & improved the smooth flow of product
o Process rejection over 10% & maintained Customer PPM below 1000
o Non conformities by using error-proofing; Poka-Yoke and TPM pillars like Autonomous Maintenance.
Professional Experience
Since May’13 with Sahney Kirkwood Pvt. Ltd., Isovolta India Pvt. Ltd., Nashik as Application Development Manager
Key Results Area:
Driving sales to leading OEMs and distributors in across the industry in the assigned region
Proactively identifying changes in market demand and modifying sales strategies for expansion of market share & achievement of revenue targets; bringing out USP of all products to achieve higher revenue realization
Delivering presentations & demos to customers & end users, to create favorable disposition towards the company’s products
Building excellent rapport and relationships with customers to maximize revenue; promptly resolving complaints
Administering techno-commercial operations involving generation & analysis of enquiry, offer submission, technical & commercial negotiation, order execution & post order monitoring of the order; converting quotations to purchase orders
Providing technical support and delivering necessary trainings to user how to use product.
Highlights:
Identified, developed & established new applications for insulation (electrical & thermal) in various industries for existing customers by taking key inputs from customers and ensuring same product developed by development team.
Introduced new applications for insulation at customer’s end and generated solution with existing products to develop new products for them for various industry segments like motors, generators, transformers, switchgears, drives and foundry industries which led to new revenue generation to company of about 8 Cr/yr.
Developed application to evaluate new number and new accounts by taking leads thru market, exhibitions, references.
Provided technical and commercial support for new customers which led to resolve their queries and ensured to develop business relations with them
Negotiated and finalised price with customer for material along with delivery, freight, payment terms and finalise the terms with customer and ensuring to adhere to them which led to continuous and smooth business run
Previous Experience
Sep’12- Apr’13 with TECO Middle East Electrical & Machinery Co. Ltd., Dammam as Sales & Application Engineer
Apr’12-Sep’12 with Godrej & Boyce Mfg. Co. Ltd., Shindewadi, Satara as Deputy Manager Customer Service
Feb’08-Nov’11 with Nidec Motor Corp./Emerson Innovation Center, Pune as Custom Design Marketing
Apr’07-Feb’08 with Marathon Electric (I) Pvt. Ltd., Mumbai as Engineer Supplier Quality Assurance & Customer Service
Nov’05 –Mar’07 with Danaher Motion (I) Pvt. Ltd., Mumbai as Engineer Quality Assurance
Sep’03-Nov’05 with Duroshox Pvt. Ltd., Sanaswadi, Pune as Engineer Quality Assurance
Training
Attended trainings in:
o Internal Auditor for ISO/TS 16949:2002
o Interactive PPAP & APQP session. VRK, Lean manufacturing, RCCM through 5why analysis, TPM and Oracle
o Global Business English Communication
B.E. (Mechanical) from Bapurao Deshmukh College of Engineering, Sewagram, Wardha, Nagpur University in 2003
Education & Credentials
Diploma (Mechanical) from Veermata Jijabai Technological Institute (VJTI), Matunga, Mumbai as 2000
Address : Venunagar, Nashik 422007
Location Preference: Maharashtra Preferably Pune
Contact at Phone : +91-9657747639
E mail : crdnet@gmail.com